Pick up the Featha N Da Fitted mp3 or limited edition signed CD today!
New track Time added to Music page - 4/20/2010
Happy 420 friends. New B.A.S.K.O. track "Time" has been added to the Music page. Check it out and email your feedback to info@baskomusic.com
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New track snippets added to Music page... - 3/23/2010
Four new tracks have been added to the Music page. The new songs are Bad B!tch, Tasty Love, If Ya Hot, and I'm All That. Join the Forum and let us know what you think.
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B.A.S.K.O. track Big Boi featured in movie Cop Out - 2/10/2010
B.A.S.K.O.’s playa anthem “Big Boi” is featured in the upcoming Warner Bros. buddy comedy Cop Out, starring Bruce Willis and Tracy Morgan. Cop Out is the first feature film that Kevin Smith has directed but not written. Check it out at a theatre near you on February 26, 2010. Click here to download Big Boi on iTunes.

Here's the redband trailer...


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B.A.S.K.O., So Fly Records, and FashionFitted featured in Giant Magazine, The Urban Network, and Be Entertained Magazine. - 12/10/2009
Fashionably Fitted - So Fly Records Creates Classic Synergy with Ultimate Accessory - 9/29/2009
FeatherFitted Hats Make Debut Launch on Rapper and Entrepreneur B.A.S.K.O.’s FashionFitted Imprint and Lead Single, “Featha N Da Fitted”

Rochester, NY - September 29, 2009: - Mainly common in the sports arena, baseball styled caps formally known as fitted caps have simultaneously evolved within sports wear fashion. When music and fashion coalesce, identities are created, trends emerge, cultures arise, and style is triumphant. Rapper and entrepreneur B.A.S.K.O., the co-founder of FashionFitted and CEO of So Fly Records, has culled his talents and resources to contribute substance to the music and fashion industries as he introduces the next wave of fashion accessory must haves with the FeatherFitted hat.

“As a person who loves hats, the concept of the FeatherFitted came to formalize because I got tired of not being able to go pass the velvet club rope because caps weren’t permitted,” explains B.A.S.K.O. “I decided to design something comparable in grandeur with the same mass appeal as the Fedora hat.” The concept of a stylish feather is moved smartly as an integral part of each of the FeatherFitted hats. Each feather is scrutinized with the same care and attention to detail given to a note or lyric under the FashionFitted imprint. Strategically marketed with a tempo that speaks to hip hop culture and beyond.
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Featha N Da Fitted now playing on radio stations across the country - 8/17/2009
Featha N Da Fitted is now playing in select US markets. Currently you can hear Featha N Da Fitted on these radio stations...

104.9 WFXE fm radio Columbus, GA
103.1 WEUP fm radio Huntsville, AL
97.7 WRBJ Jackson, MS
107.1 WFXM Macon, GA
92.3 KIPR - Little Rock, AR
94.3 WJTT - Chattanooga, TN
94.5 WJZD - Biloxi, MS
107.3 WJUC - Toledo, OH

More markets are being added every week, so we'll keep you updated as soon as we have more information. If you want Featha N Da Fitted played on a radio station in your area, send us an email at info@baskomusic.com.

Thanks for your continued support!
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Featha N Da Fitted now airing on BET - 8/17/2009
The Featha N Da Fitted video can now be seen on BET. Keep your eyes out for this summer scorcher and make sure you keep requesting it so it stays in rotation.
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So Fly Records Hires IC9design to Provide Internet Marketing Services - 7/15/2009
IC9design has been contracted by So Fly Records, LLC to develop and manage their internet marketing campaigns. The IC9design team will enhance So Fly Records’ web and media presence in an effort to build a strong fan base for their label artists and increase sales of music and fashion apparel. The services will focus on content development, blog posts, album reviews, email correspondence, news updates, and expanding the So Fly Records online community.

Rochester, NY July 15, 2009 – So Fly Records, LLC, a music and fashion idea house, announced today that they have contracted IC9design to handle their internet, email, and online community marketing campaigns. IC9design is a creative solutions agency located in Rochester, NY.

Ian Caspersson, IC9design's Owner and Creative Director, was excited about adding So Fly Records to its internet marketing roster. "So Fly Records exudes a passion for music, entertainment, and fashion that is contagious, and motivational. We treasure clients like So Fly Records because they give us the opportunity to experiment with various creative ideas and different marketing approaches.”

So Fly Records executive Greg Shainman spoke to us regarding his decision to commission IC9design. “The music industry has changed quite a bit over the last few years, making a lot of traditional marketing efforts stale and outdated. In the wake of declining records sales, many labels have condemned the web instead of harnessing its power. When used effectively, it allows us to reach out to fans across the globe who may have never heard of an artist like B.A.S.K.O. without the support of a major label. With IC9design at the helm of our marketing effort, we’re confident that our music and fashion products like our FeatherFitted™ hats will get the attention they truly deserve.”

IC9design will be handling a variety of marketing services for So Fly Records including web design, content development, blog posts, forum development and maintenance, news and community updates, and email marketing.

About IC9design
IC9design is a creative solutions agency located in New York with a focus on the design and development of standards-compliant websites, web-based business centers, internet marketing, brand identity, and learning management systems. For more information about IC9design, please visit the IC9design website at ic9design.com.

About So Fly Records
So Fly Records, LLC is located in Rochester, NY. Home to several artists including rapper, entertainer, and fashion designer B.A.S.K.O., So Fly Records is poised to become a predominant figure in the music and fashion communities. For more information about So Fly Records, B.A.S.K.O., and the FashionFitted™ clothing line, please visit baskomusic.com, myspace.com/baskomusic, and baskonow.com.
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B.A.S.K.O. Forum is now available! - 7/15/2009
Come check out the new B.A.S.K.O. Forum. Register now to post about your favorite So Fly Records artist, FeatherFitted™ hats, and join us for general hip hop and entertainment-related discussion. We would love to hear from you! Please spread the news and help drive traffic to our community. You can find the Forum by clicking the Forum button on the navigation bar.
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Featha N Da Fitted Video Now Playing in Foot Action Stores Across The Country - 7/10/2009
Next time you’re lacing up some new kicks at your local Foot Action, you may catch a glimpse of B.A.S.K.O.’s summer scorcher Featha N Da Fitted. So Fly Records inked a deal with Foot Action to display the Featha N Da Fitted video in 1700 stores across the U.S. Visit Foot Action to find a store location near you. The video will also be getting some airtime at other locations in your city. We’ll keep you posted on the latest updates.
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B.A.S.K.O. ringtones now available! - 1/14/2009
The FeatherFitted collection - 1/12/2009
Featha n Da Fitted Released - 1/3/2009
B.A.S.K.O.’s Big Boi selected - 9/16/2008
Don King Presents: Prizefighter - 6/9/2008
Don Kings Prizefighter Check out This is not a Game a.k.a. Pimpin Hard featured on Don King Presents: Prizefighter created by 2K Sports for the XBox 360, Wii, and Ninento DS.
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B.A.S.K.O.’s Big Boi in The Love Guru - 6/1/2008